I have been creating content on my social media accounts (@Ryanhdlombard) for over a year now consistently and with the help of quite a few special characters in my life.
In my 3rd year 1st semester I encountered the means to learn the how to go forward and properly utilize Google Analytics for my web presence (actually using it to analyse my social media outreach). Direct traffic is an aspect and component of Google Analytics and one that I find more meaningful than most of the others. This kind of taffic is reported as direct when someone types a website URL into a browser or uses a browser bookmark to visit a website purely out of their own effort. Many people assume that direct traffic is ‘skewed data’ in Google Analytics and isn’t helpful when it comes to making data-driven decisions. This is not entirely the case.
Direct traffic is a form of motivation sparked up by an individuals or groups interest in seeking you, your brand, your company or more information about the concept of ‘you’ because they have been prompted to so. This means that they were interested enough to take the time and learn more about you without relying on shortcuts or links from their friends or paid results online. And this, in todays modern technologically laid-back society, would be saying a lot. For a person, especially from the younger generation to search out your presence online means that you have made an impression on that persons curiosity, and now imagine this on a much larger scale. Jay Shetty (Inspirational online figure); Logan Paul (Famous vlogger); Brent Rivera (Social media star) all envisioned it like this, and you can very easily witness their success now on their social media accounts.
‘When you live your dream, your dream will live after you.’ In order for me to realize my dream of penetrating the international film industry for God, I must understand the lasting and instilling power of Direct Traffic on a large scale. Its the way we perceive it.



